SDLG Kicked off Revolutionary Friendship Precision Poverty Alleviation Campaign in Daliang Mountains
Release Date: 2018.05.29 Views: 258

On May 22, SDLG kicked off the 2018 Revolutionary Friendship Precision Poverty Alleviation Campaign in Xichang, the capital city of Liangshan Yi People Autonomous Prefecture in Sichuan Province. The campaign, targeting at revolutionary bases in Daliang Mountains, Baise, Jinggang Mountains, Yan’an, Xibaopo and Yimeng Mountains, will take the form of “aiding people, industry and project” and take multiple precision actions such as Pairing & Aiding, Poverty Alleviation Base and Financial Support so that engineering machinery can play a bigger role in poverty elimination, thus helping more poor people get rid of poverty and live a decent life. 


(Inauguration of 2018 SDLG Revolutionary Friendship Precision Poverty Alleviation Campaign)


On that day, Executive Vice President & Secretary General Su Zimeng of China Construction Machinery Association, Vice Director-General Peng Zhaowu of Liangshan Prefecture Poverty Alleviation & Immigrant Bureau, SDLG President Yu Mengsheng, SDLG Vice GM and Marketing Company GM Shi Shengyong, the Daliang Mountains squad of Revolutionary Friendship Campaign, and more than 100 insiders of construction machinery and representatives of impoverished people attended the inauguration. After that, SDLG provided initial training course for the young people hoping to get out of poverty through engineering machinery, explaining to them how to improve techniques, increase revenues or start their own business. 


(Inauguration of 2018 SDLG Revolutionary Friendship Precision Poverty Alleviation Campaign)


In the region of Daliang Mountains, SDLG will get into partnership with Liangshan Prefecture Poverty Alleviation Bureau. On the one hand, SDLG will donate loaders, excavators and other engineering machinery for the construction of local rural roads, thus functioning as the Blood-producing Utensils. On the other hand, it will employ poor people in the project operation so as to cultivate them as qualified operators. By taking a number of precision poverty alleviation measures, it will help the poor people intending to establish their own business get into the industry of engineering machinery. 


(SDLG President Yu Mengsheng is giving a speech)


SDLG President Yu Mengsheng said, as a large company growing out of the old revolutionary base, SDLG deeply understands the poverty and backward development of the region. To respond to the Poverty Elimination Strategy proposed by the CPC Central Committee, SDLG has made surveys and preparations, and decided to focus on Daliang Mountains, Baise, Jinggang Mountains, Yan’an, Xibaopo and Yimeng Mountains in its initial efforts of poverty reduction. SDLG, based on the different realities in these regions, will take different precision campaigns, deploy squads of prevision poverty alleviation to help implement projects, and solve various problems for poor people, so as to ensure the campaign is rapid and effective. At the same time, SDLG will build the base of precision poverty alleviation, and introduce the policy of “zero down payment and interest rate”, so as to build platform for poverty elimination with larger scope and coverage.  


(SDLG Vice GM Shi Shengyong grants flag to the Daliang Mountains squad of Revolutionary Friendship Campaign)


(SDLG President Yu Mengsheng delivers to Liangshan Prefecture Poverty Alleviation & Immigrant Bureau Vice Director-General Peng Zhaowu the golden key, which is the symbol of wealth.)


(Liangshan Prefecture Poverty Alleviation & Immigrant Bureau Vice Director-General Peng Zhaowu is delivering a speech)


According to Liangshan Prefecture Poverty Alleviation & Immigrant Bureau Vice Director-General Peng Zhaowu, SDLG first established partnership with Daliang Mountains years ago. In 2014, SDLG made donations to build a Hope School in Butuo County, helping children from 403 impoverished families receive schooling close to their homes. Due to the historical, natural and social factors, Liangshan is still the impoverished region featured by connected stretches of poor areas, facing difficult task of poverty elimination. By selecting Liangshan as the first stop, the Revolutionary Friendship campaign reveals the social responsibility of SDLG for the era. It is hoped the campaign can become a demo of poverty elimination and help boost development, prosperity and progress in the impoverished region of Liangshan. 


(Executive Vice President & Secretary General Su Zimeng of China Construction Machinery Association is giving a speech)


According to Executive Vice President & Secretary General Su Zimeng of China Construction Machinery Association, engineering machinery generates wealth in a way much faster than traditional industries. However, it is not able to stimulate economic growth in poor regions through industrial chains, just like agriculture, forestry, livestock, fishery or e-commerce platform. Against such backdrop, SDLG Revolutionary Friendship Precision Poverty Alleviation Campaign becomes a bold and innovative move in the engineering machinery industry to respond to the instructions from CPC General Secretary and implement the principles set at the 19th CPC National Congress. It is hoped the campaign can function as a demo to present the good path and project of poverty alleviation and wealth building to more impoverished people, thus guiding more people to get into the engineering machinery or related industries, and sharing the bonus brought by rapid development of infrastructures in China. 


(VIP participants in the event)


(E680F excavator and WL948 loader donated by SDLG)


SDLG Revolutionary Friendship Precision Poverty Alleviation Campaign will identify a featured path of precision poverty alleviation, and establish a boutique charity program with benchmark value. Again, it presents the philosophy and working style of SDLG featured by responsibility, mission, charity and care. In recent years, SDLG has always taken charity as the supporting point of corporate development and brand building, thus gaining great praise and fame. In 2018, the 6th SDLG Top Driver will be held. Together with Revolutionary Friendship Precision Poverty Alleviation Campaign,the two charity programs will push SDLG brand to a new height. In this way, its corporate philosophy of taking duties will be upgraded, more and more users will love SDLG, trust and select SDLG


keywords: SDLG excavator